Laurie Lee Swoboda, Author at Swoboda Marketing

Boost Your Business with Swoboda Marketing: The Best Boulder Web Design Company

Wednesday, 10 July 2024 by Laurie Lee Swoboda

Are you looking to take your business to the next level with innovative lead generation strategies that truly increase conversions? Look no further than Swoboda Marketing, the leading Boulder web design company committed to delivering comprehensive digital marketing and web solutions tailored to your needs. Why Choose Boulder for Your Business? Boulder, Colorado, nestled at

Published in Web Design

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Guerrilla Marketing for Hi-Tech Sales People (low-budget strategy)

Friday, 01 October 2021 by Laurie Lee Swoboda

Guerrilla Marketing: 21 principles that you can use to eliminate cold prospecting and wasted advertising dollars. Most sales people spend all day dialing for dollars, chasing prospects who are mentally if not physically backing away from them, and they waste most of their time chasing deals instead of closing them. At the same time, most

Guerilla Marketing Image Development Internet Marketing

Published in Guerilla Marketing, Inbound Marketing, Internet Marketing, Niche Marketing, WordPress

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Internet Marketing Basics

Monday, 01 May 2017 by Laurie Lee Swoboda

You probably already know these Internet Marketing Basics, but are you using them? Sometimes it is the more simple marketing that produces the best outcome. So it’s Back to Internet Marketing Basics: Does Your Website Pass the Click Test? Statically website visitors and email users spend about 10-20 seconds per page or email. If your

Internet Marketing

Published in Internet Marketing, WordPress

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Why You Should Outsource Your Social Media Marketing (Professional social media management)

Friday, 21 April 2017 by Laurie Lee Swoboda

Why Should You Outsource Your Social Media Marketing to a Proven Agency? Swoboda Marketing are social media marketing experts. We don’t just do social media marketing (SMM), we do it PERFECTLY. So you want to engage your customers and potential customers, and you know that social media is where you’ll find them. What you may

Social Media Marketing

Published in Internet Marketing, Social Media Marketing, WordPress

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Do You Have Secret Lead Killers? (Common lead-killing mistakes)

Friday, 14 April 2017 by Laurie Lee Swoboda

Phone Etiquette Marketing and Sales Tips Do You Have Secret Lead Killers? Every team member answering the phone in your business is part of your marketing team. Having an awesome marketing campaign is not enough. If the first contact your new leads (or current customers) have is with an untrained staff member, your marketing dollars are

Call Tracking Phone Etiquette

Published in Content Relationship Management, Internet Marketing, Phone Etiquette, Sales Training, WordPress

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The Best Inbound Marketing Advice Ever! (Finding your target audience online)

Friday, 04 April 2014 by Laurie Lee Swoboda

Let the Big Internet Retailers do your work for you. Cold Calling is For Amateurs! Where does your target audience “hang out”? The best way to have a successful inbound marketing plan is to go where your target customers are. Here is one idea: So let’s say your business is selling staplers. You have the

Inbound Marketing Niche Marketing

Published in Inbound Marketing, Internet Marketing, WordPress

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10 signs of success from a marketing point of view (Effective Marketing Strategies)

Friday, 28 March 2014 by Laurie Lee Swoboda

How do you know if you are a successful business owner? Some measure success in terms of money. Others use data like number of potential customers, or even receiving prestigious awards. I believe it is more basic than that, a successful Owner knows he or she is successful when customers send you thank you notes,

Content Marketing Email Marketing Marketing Niche Marketing SMM

Published in Internet Marketing, Marketing, Niche Marketing, WordPress

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Client Management With Your CRM (lead nurturing strategies)

Sunday, 23 March 2014 by Laurie Lee Swoboda

CRM = Customer Relationship Management Is Your Business Ready for CRM Software? In my humble opinion, every business, big and small, needs some sort of CRM. All businesses have clients to nurture, client needs to accommodate and sales statistics that require tracking. You can not manage a business with post-it notes or spreadsheets. Competition is too fierce, your client requires

CRM

Published in Content Relationship Management, CRM, Internet Marketing, WordPress

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Deadly Sins of Internet Marketing (Internet marketing mistakes)

Tuesday, 24 September 2013 by Laurie Lee Swoboda

Deadly Sin # 1: Confusing Internet Marketing with Advertising Don’t use these terms interchangeably; they’re cousins, not twins. Internet marketing is a systematic plan of many business activities that collectively work to attract and retain individuals who are in need of your services or products. Advertising is just one of many communications tools; typically a

Internet Marketing

Published in Internet Marketing, WordPress

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Internal Systems and CRM (Data tracking)

Sunday, 01 September 2013 by Laurie Lee Swoboda

Internal Systems and CRM We often speak to owners who tell us that they have 90% closing ratios or they get lots of traffic through their website. When asked how they calculate their data, there is no process or software program in place to capture this data. If an owner wants to be successful they

Content Relatoinship Management CRM

Published in Content Relationship Management, CRM, Internet Marketing, Systems, WordPress

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The Year Business Owners REALLY Embraced Social Media (Social media marketing)

Thursday, 01 August 2013 by Laurie Lee Swoboda

Have you been looking to use social media to promote your Company? 2015: The Year Business Owners REALLY Embraced Social Media Despite a few celebrity tweeting, social media had been mainly ignored by Business Owners until early 2013. By June, reports were that Twitter was becoming the key referral source for Business Owners, with a

SMM Social Media Social Media Marketing

Published in Internet Marketing, social media, Social Media Marketing, WordPress

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Double Your LinkedIn Connections (LinkedIn networking)

Tuesday, 23 July 2013 by Laurie Lee Swoboda

Double Your LinkedIn Connections – Just a Few Minutes Each Day LinkedIn continues to be one of the top social media platforms for lawyers who are in the B2B arena. By setting aside just a few minutes everyday day, you can easily double and even triple your LinkedIn connections and build strong relationships with your

LinkedIn SEO Social Media

Published in Internet Marketing, LinkedIn, Social Media Marketing, WordPress

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