Laurie Lee, Author at Swoboda Marketing

Pro’s and Con’s of Website Builder Applications: A Comprehensive Guide from Swoboda Marketing

Friday, 16 February 2024 by Laurie Lee

In today’s digital age, establishing an online presence is crucial for businesses, creatives, and individuals looking to reach a wider audience. The foundation of this presence is often a website, and the platform you choose to build and manage this website can significantly impact its success. With a myriad of website builder application and platforms

Published in Website Builder Application

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What is Search Engine Optimization? (SEO basics for beginners level)

Wednesday, 14 February 2024 by Laurie Lee

scheme with icons isolated main activities related to seo

Search Engine Optimization Basics – Boot Camp for SEO Beginners 1. What are Search Engines Are Looking For? Search engines work by referring users to websites and content that is the most “relevant” to the keywords the user is typing into the search engine. So how is relevancy determined? • Content: Is determined by the

Published in Search Engine Optimization, SEO

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What are Backlinks? (Importance of quality backlinks)

Wednesday, 14 February 2024 by Laurie Lee

What are Backlinks? A Backlink is a link from one website back to yours. Backlinks between two relevant sites are valuable. Getting linked to or from high-page-rank sites relevant to your site helps your website’s page ranking. Backlinks are a critical piece of the SEO puzzle in getting your site ranked on Google. Backlinks, along with

Published in SEO

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Website Redesign – is it worth it? (Affordable website redesign services)

Wednesday, 14 February 2024 by Laurie Lee

Give your site more than just a fresh coat of paint, give it a whole new life! You will have less than 10 seconds to make an impression on your visitor (including site load time) before they decide if they want to stay or hit the back button and go visit someone else’s site. If you’re a

Published in Web Design

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Top 5 Web Design and Development Trends to Watch in 2024 (AI-driven web design)

Friday, 26 January 2024 by Laurie Lee

In the ever-evolving world of web design and development, staying ahead of the curve is not just beneficial; it’s essential. As we step into 2024, the digital landscape is poised to unfold new trends that will shape the way we interact with websites. Understanding these trends is crucial for web designers, developers, and businesses alike.

Published in Web Design, Web Development

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Local Marketing (Local Customer Targeting)

Monday, 15 January 2024 by Laurie Lee

Local Marketing Secret Swoboda Marketing

Swoboda Marketing is an internet marketing and web design agency. We are strategists, designers, producers and technologists who share a passion for creating great marketing and advertising strategies for Businesses of all sizes. These marketing plans will result in a substantial return on investment for your Company. We are a multi-platform agency that creates websites, pay

Published in branding

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INTERNET MARKETING FORMULA FOR SUCCESS (Strategies for Digital marketing)

Monday, 15 January 2024 by Laurie Lee

Swoboda Marketing is a small internet marketing and web design agency. We share a passion for creating awesome internet marketing and web design for companies of all sizes. We are a multi-platform agency that will do just about anything to improve our client’s bottom line. We help companies grow their business by connecting them with their

Published in Internet Marketing

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Marketing and Advertising Solutions (Custom Marketing Strategy)

Thursday, 04 January 2024 by Laurie Lee

How much thought have you given to developing a targeted, Custom Marketing Plan? Swoboda Marketing can provide you a full scale custom marketing plan, support and implementation. Virtually all of our clients request some level of marketing service. The reason is clear: the current business environment has become increasingly competitive. If your Business desires a significant marketing and advertising make-over, from your

Published in Marketing

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Pay Per Click (PPC campaign management)

Thursday, 04 January 2024 by Laurie Lee

Google Adwords website under a magnifying glass

IT’S ALL ABOUT WHO IS ON TOP Pay Per Click Pay Per Click advertising has become big business as owners learn the importance of being “on top” of the search engine results. Pay per click (PPC) campaigns in companys are often handled by the owner. Within a few months and after thousands of dollars wasted

Published in Internet Marketing

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Email Marketing Services (Email campaign management)

Thursday, 04 January 2024 by Laurie Lee

Email Marketing Services: consist of directly marketing an email message to a specific group of people. Every email sent to a potential or current client could be considered email marketing. Email Marketing Services for Owners usually involves utilizing a verifiable list of emails whose owners have provided permission or supplied their email address with the

Published in Internet Marketing

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Give the Search Engines What They Want (Local SEO strategies)

Thursday, 04 January 2024 by Laurie Lee

Search Engines want Search Engine Optimization Search engine optimization may sound a bit obvious, but it really is that simple. What good is an amazing, well branded website if no one can find it? You might as well be putting up a billboard in the desert. We use cutting-edge, proven long-term SEO strategies to help

Published in Internet Marketing

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Everyone Wants to be Numero Uno on Google (Effective SEO techniques)

Thursday, 04 January 2024 by Laurie Lee

The question remains, how do you get there? Swoboda Marketing works with you to improve your most valuable online asset, your reputation. When it comes to SEO there’s the good, the bad, and the ugly. What is Search Engine Optimization (SEO for short)? Search engine optimization (SEO) is the process of influencing the visibility of your website

Published in Marketing

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