In the vast ocean of the internet, where over 68% of online experiences begin with a search engine, one question dominates the small business space: How do you make your website stand out without breaking the bank? The answer lies in Organic SEO. At Swoboda Marketing, we pride ourselves on being an Organic SEO Agency

Find More Customers Right in Your Neighborhood In today’s digital age, your next customer is just a search away. We specialize in helping local businesses connect with their community through effective local SEO strategies. We understand that your focus is on running your business and delighting your clients, so we take care of the technical

Search Engine Optimization Basics – Boot Camp for SEO Beginners 1. What are Search Engines Are Looking For? Search engines work by referring users to websites and content that is the most “relevant” to the keywords the user is typing into the search engine. So how is relevancy determined? • Content: Is determined by the

What are Backlinks? A Backlink is a link from one website back to yours. Backlinks between two relevant sites are valuable.  Getting linked to or from high-page-rank sites relevant to your site helps your website’s page ranking. Backlinks are a critical piece of the SEO puzzle in getting your site ranked on Google. Backlinks, along with

In the dynamic landscape of digital marketing, the importance of Search Engine Optimization (SEO) cannot be overstated. SEO is the cornerstone of online visibility, and it’s a realm where data-backed decisions can make all the difference. Enter Swoboda Marketing, a leading agency that’s redefining the way businesses approach SEO through data-backed audits. Swoboda Marketing: Navigating