How to Monetize Your Website with Strategic SEO and PPC

Friday, February 28, 2025 by
The Money’s in the Strategy—Not the Guesswork “The best place to hide a dead body is the second page of Google.” While that line might make you chuckle, it’s a harsh truth. If your website isn’t optimized for search engines and visibility, it’s practically invisible. That’s where Internet Marketing Strategies—a mix of SEO and Pay
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  • Published in SEO
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Why Mobile Optimization is Crucial for SEO and User Experience

Friday, February 21, 2025 by
Mobile Optimization for SEO
“57% of users say they won’t recommend a business with a poorly designed mobile site.” – Google That’s not just a statistic—it’s a warning. If your website isn’t optimized for mobile users, you’re losing customers before they even get to know your brand. Worse, search engines like Google penalize websites that don’t prioritize mobile-friendly web
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  • Published in SEO
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Difference Between Web Design and Web Development

Friday, February 14, 2025 by
Difference between web design and web development
Some think web design and web development are the same. Others assume a web designer does everything. The truth is, while both are critical to a successful website, they serve different purposes. A great website requires both! See How You Measure Up! 10 key differences from a marketing point of view. Do web designers focus
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eCommerce Website Development: What You Need to Succeed

Friday, February 7, 2025 by
“eCommerce is not an industry; eCommerce is a tactic.” – Tobias Lütke, CEO of Shopify. The eCommerce landscape is thriving, and businesses that fail to establish a strong online presence are missing out on massive growth opportunities. In 2024, having an online store isn’t just an option—it’s a necessity. But how do you build a
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How Local SEO Strategies Drive Growth for Colorado Businesses

Friday, January 31, 2025 by
“88% of consumers who do a local search on their smartphone visit or call a store within a day.” That’s not a guess—it’s a fact from Google. If your Colorado business isn’t ranking in local search results, you’re missing out on real customers who are actively looking for your services. This is where Local SEO
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  • Published in SEO
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The Ultimate Guide to Organic SEO for Small Businesses

Friday, January 24, 2025 by
In the vast ocean of the internet, where over 68% of online experiences begin with a search engine, one question dominates the small business space: How do you make your website stand out without breaking the bank? The answer lies in Organic SEO. At Swoboda Marketing, we pride ourselves on being an Organic SEO Agency
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  • Published in SEO
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How to Avoid Common Web Design Nightmares: A Rescue Guide

Friday, January 17, 2025 by
“Good design is obvious. Great design is transparent.” —Joe Sparano Imagine landing on a website with sluggish load times, unclickable buttons, or a confusing layout. Frustrating, right? For businesses, bad website design is more than just an inconvenience—it’s a liability that costs you credibility and customers. If you’ve been burned by poorly executed web design
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Why WordPress is the Go-To Platform for Modern Websites

Friday, January 10, 2025 by
WordPress-Web-Design
By 2025, WordPress powered over 43% of all websites globally, solidifying its place as the leader in web development platforms.” This isn’t just a coincidence. It’s a testament to WordPress’s versatility, reliability, and unparalleled user experience. At Swoboda Marketing, we’ve seen firsthand how WordPress transforms businesses, whether you’re launching your first site or giving an
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Top 5 Web Design Trends for 2025: What Your Business Needs to Know

Friday, January 3, 2025 by
Professional-Web-Design-Services
“Design is not just what it looks like and feels like. Design is how it works.” – Steve Jobs In 2025, your website isn’t just your digital storefront—it’s your brand’s first impression and a key driver of business success. With Professional Web Design Services, staying ahead of evolving trends isn’t just smart; it’s essential. Let’s
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Boost Your Business with Swoboda Marketing: The Best Boulder Web Design Company

Wednesday, July 10, 2024 by
boulder web design company
Are you looking to take your business to the next level with innovative lead generation strategies that truly increase conversions? Look no further than Swoboda Marketing, the leading Boulder web design company committed to delivering comprehensive digital marketing and web solutions tailored to your needs. Why Choose Boulder for Your Business? Boulder, Colorado, nestled at
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Pro’s and Con’s of Website Builder Applications: A Comprehensive Guide from Swoboda Marketing

Friday, February 16, 2024 by
Website Builder Application
In today’s digital age, establishing an online presence is crucial for businesses, creatives, and individuals looking to reach a wider audience. The foundation of this presence is often a website, and the platform you choose to build and manage this website can significantly impact its success. With a myriad of website builder application and platforms
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What is Search Engine Optimization? (SEO basics for beginners level)

Wednesday, February 14, 2024 by
scheme with icons isolated main activities related to seo
Search Engine Optimization Basics – Boot Camp for SEO Beginners 1. What are Search Engines Are Looking For? Search engines work by referring users to websites and content that is the most “relevant” to the keywords the user is typing into the search engine. So how is relevancy determined? • Content: Is determined by the
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