Marketing and Advertising Solutions
How much thought have you given to developing a targeted, Custom Marketing Plan? Swoboda Marketing can provide you a full scale custom marketing plan, support and implementation. Virtually all of our clients request some level of marketing service. The reason is clear: the current business environment has become increasingly competitive. If your Business desires a significant marketing and advertising make-over, from your website to your profits – you will benefit from a well crafted marketing plan.
Custom Marketing Plan For Your Business
Because your business is unique and has specific goals and objectives, we focus specifically on your individual challenges and opportunities. As such, we don’t offer blanket marketing plans for a fixed fee. Developing a Custom Marketing Plan strategy involves far more than than updating some on-page content and rewriting your page’s titles with targeted keywords. We focus on partnering with our Clients, developing a cost effective, practical Custom Marketing Plan, using the most successful marketing strategies available.
Your Custom Marketing Plan strategy supports your overall business strategy. The goals for your Company may include deeper market penetration, better quality leads, wider reach, etc. Your internet marketing strategy must be able to support these goals.
Internet Website Analysis
Whether your website is established, new, under development, recently experienced a drop in rankings or you want to rank higher for certain terms – we are ready to perform as your internet marketing consultant. Our strategy, after the internet marketing strategy is developed, is to begin with a website analysis to identify your website’s current strengths and weaknesses. Specifically, we will focus on your websites page titles, on page internet, structure, and inbound links. We use only white hat (ethical, search engine friendly) search engine optimization tactics. This is a custom analysis to demonstrate the value we can add to your Business and to pinpoint the issues you may be encountering.
SEO, Keyword Selection & Targeting
Your keyword selection is a critical aspect of your internet marketing strategy. We will recommend keywords based on your Company’s niche as well as factors such as competition, relevance and search volume. Identifying the right keywords in your Custom Marketing Plan for your Company’s specific needs improves successful implementation and will increase your return on investment.
Implementation of Custom Marketing Plan – Internet Marketing
This encompasses many aspects of our internet marketing service, which may include:
- Inbound and Outbound link generation (quality, relevant links)
- On page content development and optimization
- Article and press release submission
- Selective directory submissions
- Social media marketing
- Blog creation and support
- Client education
- …And much more
Testing, Evaluation & Continued Growth For Optimal Internet Marketing Service
Internet marketing and marketing in general is not a one-and-done proposition. In order to effectively implement an internet marketing strategy, regular monitoring and maintenance is required. At Swoboda Marketing, we identify which aspects of the internet marketing strategy are working, evaluate internet marketing performance, provide reporting and maintain consistent and open communication with your Business. Incorporating all of these elements will help develop a successful internet marketing process.
Creating & Implementing Your Custom Marketing Plan Strategy
Search engine optimization does not need to be a headache to you and your Company. Swoboda Marketing’s business approach is centered on open communication and client education. Our goal is to eventually make your Business self supportive, but we will always be here when you need us. If you are interested in learning more about our marketing and advertising ideas for your Business, contact Swoboda Marketing and see how we can develop your Custom Marketing Plan.
We’re an agency known for our no-nonsense approach.
Just straight talking and smart thinking, delivered by a person who cares about the success of your business.
WE HELP OUR CLIENTS GET MORE CUSTOMERS
We’re an agency known for our no-nonsense approach. Just straight talking and smart thinking, delivered by a person who cares about the success of your business.