Display Advertising is graphic advertising on the internet that appears next to content on web pages other than your own, such as IM applications, email, other search criteria and internet news platforms. This product is similar in nature to remarketing. These Display Advertising advertisements, often referred to as banner ads, come in standard ad sizes
Internet Marketing is an art form as much as it is a strategy to place your website to the forefront of the Internet. As a business owner, finding a marketing strategy that is cost-effective can be a difficult task. Times have changed and traditional (yellow pages, newspaper) advertising techniques don’t provide the return on investment necessary
Social Media Marketing outlets such as Google+, Facebook, Twitter, Pinterest and Linked-In are swiftly becoming the most powerful tools to market your Firm online.
Colorado Legal Marketing offers social media consulting for your Firm.
OK, I know that statement is not exactly news worthy. But there is something to be said about treating others as you would like to be treated. I should have added that to my Top 11 in the prior Blog. There was a recent study done that reveled ONLY 30% of employees feel engaged in
Does Your Website Have these Flaws? “If you build it, they will come.” That may have worked for Kevin Costner, but it does not work on the Internet. Design is Key. Your site must be built from a marketing standpoint. Your website will not convert leads to clients unless it IS built on a solid
3 TIPS – Help Your Website Convert Visitors to New Customers Your DESIGN is there to reinforce and support your content, not the other way around. Power of Suggestion Research shows that images prime visitors for certain behaviors. When choosing images for your website, think carefully about the message you are trying to send. Pick
5 Cool Plugins – Look What They Can Do For YOU! WordPress is no doubt the best Content Management System (aka website) on the planet. It is becoming more and more popular by the day due to Plugins and it’s functionality with other applications (more on that later). Plugins are tools to extend the functionality
7 Simple Powerful Reasons For Google Plus Google Plus is a new face of social media, web strategy and internet marketing campaigns. When Google announced Google Plus almost everyone said “another social network?“, but 12 months later it has increased in popularity and has passed 300 million registered users. 1. Google Plus forms an awesome
In an era of growing Facebook and social media use from both regular folks and big businesses, trying to find a place for your business online can be a challenge. Business owners must figure out how to make the most of all that Facebook has to offer. 1. Start a Facebook Page and Use It
Why is it a good idea to list on the directories? While many of your potential customers search Google for information on local services, inevitably a large portion of them find their way to a local business directory aka “citation”. Many of these directories spend substantial dollars on branding/marketing their sites to drive traffic, and
Your relationship with your peers is important. Good industry relationships can help you grow as a person and as a firm. Good industry relationships can make managing your firm enjoyable. Bad relationships with peers can distract you and can turn your career into a nightmare. Bad relationships lead to price gauging, lowered industry standards and
What exactly is PageRank and what does it all mean? PageRank is a good way to determine just how visible your website is in Google land. The better your page rank, the higher up in the organic search results you will be. That’s FREE advertising and less spend on your CPC. Many people think the